Adidas Street Project Two is an analogue watch collection from Adidas Originals, the lifestyle arm of the German sportswear brand that has carried its three-stripe identity into watches since the early 2000s. These are unisex pieces designed to sit at the crossroads of sport heritage and everyday street wear, priced between roughly $80 and $150.
Analogue streetwear on the wrist
Where digital Adidas lines read as sport-first, the Street Project Two uses analogue display ā hour and minute hands on a clean dial ā which gives it more versatility across casual and smart-casual settings. Analogue movements in this price tier are almost universally quartz, meaning battery-powered accuracy with minimal maintenance. The unisex sizing means the case sits at a diameter that works comfortably on a range of wrist sizes without reading as overtly masculine or feminine.
Strap choice is worth paying attention to when buying in this category. Silicone or resin bands handle sweat and daily wear well and are easy to swap; if a model comes on a bracelet, check the clasp type for ease of adjustment. Water resistance to at least 3 ATM ā standard for casual watches ā protects against splashes and rain, though you should confirm the specific rating before wearing in a pool.
How Street Project Two sits within the Adidas Originals watch range
Adidas Originals organises its watches into named series, each with a distinct character. The Street Project Two is the analogue companion to the Adidas Street Digital Two, which uses a digital display for a more utilitarian, sport-coded look. If you prefer a cleaner retro aesthetic, the Adidas Retro Pop One takes a different direction, while the Adidas Project Two shares the same series name and is worth comparing directly. The full Adidas Originals range spans several lines, so browsing across collections helps narrow down the right combination of display type, colour and strap.
Is Adidas Originals a watch brand?
Adidas Originals watches are produced under licence ā the design direction follows the Adidas Originals lifestyle aesthetic, but the watches are manufactured by a specialist watch partner. This is standard practice for sportswear and fashion labels entering the watch category, and it means the pieces are built to watch-industry standards rather than assembled in-house by Adidas. For context on how this compares to dedicated watch brands, the full watches category covers a broad spectrum from fashion labels through to heritage watchmakers.
